Thursday, January 4, 2018

Alphabet's Google explores sale of restaurant reviewer Zagat: sources

4:14 AM    
A sale of Zagat would mark a course reversal

for Alphabet's once ambitious plans for the brand, spearheaded by former Google executive Marissa Mayer, who went on to become Yahoo Inc's chief executive. Zagat gradually became less of a priority as Google focused on drawing traffic to its Google+ social network.
Google has held informal talks in recent months with multiple companies about offloading Zagat, the sources said, asking not to be named because the matter is private. Any deal would likely involve the Zagat brand name and website, the sources added.
Google's asking price is not known, and there is no certainty it will agree to sell Zagat, the sources said.A spokeswoman for Google declined to comment.